Web design portfolio and case studies

My web design portfolio and SEO case studies: websites, SEO and tools for clients such as a real estate agency, a florist, a technical online store and a roofer, plus my own platforms. For each project, you can read what I did.

“Roy works effectively, is highly innovative (with AI) and helps on many fronts: visibility, tools, websites and other smart online projects!”

Anne Rademaker, Empact · Google review, translated from Dutch

SEO

The cheering coffee bean from Koffienoob stands on top of the highest bar — Clicks from Google per month, 2026 · source: Google Search Console

My own project · review site

Koffienoob: 27 times more clicks from Google

My own review site, built and maintained with Vizibly System: from 105 to 2,883 clicks from Google a month, January to August 2026, measured in Search Console.

27x

Clicks, Jan to Aug

2,883

Clicks in August

300+

Content pages

Vizibly SystemContentMicro-tools

VIEW CASE STUDY

WEBSITE

My own platform · driving schools

Rijloket

Find and compare Dutch driving schools by their official exam pass rates and researched lesson prices, and practice the theory test for free with 170 questions.

Next.jsTypeScriptTailwind CSS

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WEBSITE

My own project · 3D website

The Future in the Past

Ride a zeppelin through the New York of 1939, the future as people pictured it back then. A 3D website in dieselpunk style, with six rooms to step into.

Next.jsThree.jsWebGL

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WEBSITE

My own platform · bathrooms

Badkamereend

An independent bathroom platform: calculators for costs and tiles, buying guides for each material, and bathroom specialists in 1,095 towns compared by their Google reviews.

Next.jsTypeScriptTailwind CSSSupabase

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WEBSITE

Healthcare platform

takeoff

A free platform that helps physiotherapists find work in Switzerland. A new multilingual site with its own CMS, built for the expansion into Eastern Europe.

Next.jsnext-intlKeystatic CMSTypeScript

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TOOL

Compliance tool

Empact PPWR tool

A free check that shows what the new EU packaging regulation means for your business: your role, your tasks and your deadlines, explained step by step.

Next.jsAINL + EN

VIEW PROJECT

SEO

Real estate

Tak Makelaardij

With local SEO and content, this real estate agency in Cadzand reached Google's top 3 for its most important search terms.

Top 3

Rankings

Cadzand

Market leader

5/5

Review

Local SEOSEO copywritingSEO strategy

VIEW CASE STUDY

SEO

Ecommerce

Online Florist

In two years, an online florist grew from 1,700 to 10,000 organic visitors a month, and revenue rose by 1,500%.

+1,500%

Revenue

10,000

Visitors a month

2 years

Growth period

SEO strategySEO copywritingLink building

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WEBSITE

Driving school

Faalangst Rijschool

A high-end website for a driving school that coaches people with test anxiety and fear of driving, with a calm design and an interactive anxiety test.

Next.jsTailwind CSSFramer Motion

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SEO

B2B/B2C

Technical Online Store

After a year, an online store for ventilation and electrical products was drawing more visitors to the pages where people place orders. Revenue from organic traffic rose by 145%.

+145%

Revenue

1 year

Growth period

B2B/B2C

Audiences

SEO strategyTechnical SEOContent

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TOOL

Electrical panel configurator on desktop

Online store tool

Electrical panel configurator

A configurator for the Weltechniek online store: build your own electrical panel with a live drawing, an estimated price and a check against the Dutch NEN standard, then order it or request a quote.

ConfiguratorLive drawingNEN check

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WEBSITE

Surveying & 3D scanning

Dutch Survey

A bilingual website for a specialist in 3D laser scanning and surveying, with an industrial design and its own CMS. Built to win over international clients.

Next.jsnext-intlPayload CMSTypeScript

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TOOL

Compliance tool

Empact DPP tool

An AI tool that analyzes product documentation and shows which information for the Digital Product Passport is already there, and what is still missing.

Next.jsAIPDF report

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WEBSITE

Design experiment · bike shop

Rijwielhandel Ros

A website for a bike shop that doesn't exist, in the style of old enamel advertising signs. The menu items hang from a rod, like shop signs.

Next.jsMotionTypeScript

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WEBSITE

Construction company

SolisBouw

A high-end website for a renovation company with 25 years of experience: a diagonal opening section and a portfolio of projects.

Next.jsTypeScriptTailwind CSS

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SEO

Construction

Roofer in Haarlem

In 2 years, this roofer went from page 2 to #1 for "dakdekker Haarlem" (roofer Haarlem). He used to spend €600 a month on ads; now dozens of inquiries come in without any ad spend.

For the main term

€600→€0

Ad budget

2 years

To the top spot

Local SEOLink buildingSEO strategy

VIEW CASE STUDY

WEBSITE

Roofing company

DakMeesters

A website for a roofing company with more than 20 years of experience: a bold design with glass effects, in Dutch and English.

Next.jsTailwind CSSFramer Motionnext-intl

VIEW PROJECT

MORE COMPANIES I WORK FOR

5.0on Google, 12 reviews

What clients say

SEE ALL REVIEWS ON GOOGLE

+300% revenue

“Roy built a beautiful online store for me. With SEO and link building, my revenue has grown by more than 300%!”

Tisiana Henricus

Win-win

“A real win-win. Their structured approach, personal touch and enthusiasm make us happy to keep working together.”

Tijmen Teunissen

Takeoff

Exceptional quality

“Roy from Vizibly has real expertise and is highly committed. Working with him has been great. What appeals to me most is his friendly manner combined with exceptional quality!”

Lambertus Wip

State of the AIR

Reviews translated from Dutch.

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