KNOWLEDGE & INSIGHTS
Insights
Blog posts about SEO, websites and AI. I explain how Google and AI tools work, and what you can apply to your own site.
Utility marketing is about helping instead of broadcasting. Why tools, calculators and product finders work better than ads, and how to get started as a business owner.
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Google crawls a maximum of 2MB of HTML per page. What that means for your website, and how to check whether you're within the limit.
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How do you get found in Google as a dentist? Practical SEO tips on your Google Business Profile, reviews and website tools that win patients over.
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For the first time, Google has rolled out a separate core update for Discover. What changes, and how to adjust your content strategy.
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An SEO strategy decides where your time and budget in Google go. How to choose your keywords, build rankings step by step and measure what it brings in.
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Have your rankings suddenly vanished from SEO tools? Are your impressions in Google Search Console dropping sharply?
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Free website check
Enter your web address and you get a score on five areas, from SEO to speed, with what can be improved in each one.
CHECK YOUR WEBSITE5.0on Google, 12 reviews
What clients say
“From Roy you can expect rock-solid copy. His writing is sharp and smooth, with a healthy dose of humor.”
Stéfanie Bril
“A real win-win. Their structured approach, personal touch and enthusiasm make us happy to keep working together.”
Tijmen Teunissen
Takeoff
“After several years of working together, finally a review on Google. Roy works effectively, is highly innovative (with AI) and helps on many fronts: visibility, tools, websites and other smart online projects!”
Anne Rademaker
Empact
Reviews translated from Dutch.
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Help with your own site
Want something from an article done on your own site, or is your question still unanswered? Send me a message. A first conversation comes with no obligation.